Case Study • eCommerce • Beauty
Subscription Box Store
Recurring billing, loyalty & refills
SubscriptionsLoyaltyChurn ↓ 17%
ClientGlowBox
LocationDubai, UAE
Timeline6–8 weeks
Updated26 September 2025
Overview
Plan builder for monthly/quarterly boxes with loyalty tiers, auto-refill cycles, and add-on upsells.
Highlights
- Stripe/Razorpay subs
- Loyalty points
- Skip/pause
“
Refill flows and loyalty made a big dent in churn.
— CEO, GlowBox
— CEO, GlowBox
Goals
- Launch subscription commerce with flexible plans.
- Reward retention with loyalty tiers.
- Automate refills and reminders.
Solution
- Subscription billing + plan builder.
- Loyalty rules and balances.
- Email/SMS reminders configured.
Results
- 17% reduction in churn.
- Higher LTV due to add-ons.
FAQs
Can users pause?
Yes — skip, pause, resume are built-in.
Razorpay mandates?
We comply with tokenization & RBI rules.
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